IxDA Munich

When? Monday, March 7th, 2016, at 19:00
Where? Phoenix Design, Hans-Fischer-Straße 10, 80339 Munich  Map
FREE event (but registration is required!)
Import IxDA Munich Calendar

Register here

On earning respect and doing what we love by Santiago Bustelo

Our career and our professional relationships are a design problem that we can solve with a design process. How can we designers get the professional respect we want? This talk explores several topics and models that can help not only you, but the design community as well, along the way. Amongst others, the respect ladder and its levels: Professionalism, leadership and entrepreneurship.

Unfortunately, this talk is already over. You can take a look at the deck here:

About Santi

Santiago is a UX Consultant, designer, developer, mentor, teacher, author and speaker.

Santiago had his first contact with interaction design in 1997 – designing business simulations. Since then, he has participated in design and development projects for Argentina, Chile, Spain, the United States and England.

He is the Founder and Local Leader of IxDA BA (Buenos Aires Interaction Design Association local group). IxDA Latin America Regional Coordinator 2010-2015. Organizer and collaborator of the main UX events in Argentina since 2010.

He has given presentations and workshops on Usability, Interaction Design and User Centered Design since 2001 in Argentina, Brazil, Chile, Colombia, United States, Canada, Ireland and the Netherlands.

Without ROI there’s no design by Sol Mesz

Without design there is no product. But without product there’s no design. That’s why the user experience must be conceived with business goals in mind. But Designers tend to focus on the users, while the Business on KPIs, creating a gap that’s difficult to bridge. Thus, Designers feel excluded from product decisions, and Business areas feel that Designers don’t consider business needs into their designs. This talk shows the role of Design seen from a Product Manager’s perspective, and provides a few ideas that can help Design and Business understand each other in order to improve communication, increase collaboration and avoid friction. These tools will help Designers increase their influence in Product decisions.

Unfortunately, this talk is already over. You can take a look at the deck here:

About Sol

For the last 15 years, as a Product Manager she has been responsible for the User Experience, conversion and business performance of a variety of products for companies including Fortune 10, Start-ups and Non-profits in the US, Australia, and Argentina. Her toolbox includes: UX research, Web Analytics, A/B and Multivariate testing, site search, email marketing, social media. She’s not only a user of these tools, but also helping define the business requirements for implementing some of them. Her specialties: Product strategy, Conversion strategies, ROI, Product lifecycle management. A large part of her role includes routinely interacting with designers, developers and business management to understand firsthand the mindset and expectations of each when it comes to putting it all together.

Sponsors

We would like to thank Phoenix Design GmbH and Userzoom GmbH for supporting the local IxD community! Drinks and snacks will be provided.

Publish a job ad on ixdamunich.de/jobs and the earnings will be used to support events like this one.

When? Monday, February 15th, 2016, at 19:00
Where? Sapient GmbH, Arnulfstraße 60, 80335 München, Germany Map
FREE event (but registration is required!)
Import IxDA Munich Calendar

Register here

Putting People at the Heart of Government with Anna Wojnarowska

Placing people at the heart of government projects in the UK has led to innovative ways of bringing about change in the public sector. In my talk I will show how the Government Digital Service focuses on understanding the culture, motivations and needs of the Civil Servants by using ethnographic methods to support technology transformation projects. By following this method and planning research across every stream and phase of the project it’s possible to identify the biggest opportunities for change, whether technology, service or policy-driven. I will explain about this approach using two examples of projects I worked on, in the Cabinet Office and Home Office.

About Anna

Anna Wojnarowska is a user researcher at Government Digital Service (GDS) where she specialises in IT transformation for the British government. For the past two years she has been working within the Cabinet Office conducting ethnographic investigations on the daily lives and work practices of civil servants in order to make government services faster, clearer and simpler. She worked with the Home Office and related organisations on national security.

Sponsor

We would like to thank Sapient GmbH for supporting the local IxD community! Drinks and snacks will be provided.

Publish a job ad on ixdamunich.de/jobs and the earnings will be used to support events like this one.

When? Monday, January 25th, 2016, at 19:00
Where? Freeletics GmbH, Lothstr. 5, 80335 Munich, Germany Map
FREE event (but registration is required!)
Import IxDA Munich Calendar

Register here

User Experience Design for Emerging Markets: Why It’s Hard and Why It Matters

There is no doubt that there are great growth opportunities for tech companies in emerging markets, where a young and striving population with increasing purchasing power and communication thirst is rapidly getting online. Understanding the needs and aspirations of users in those markets is key for any business to succeed, therefore UX research and design are more than ever critical strategy assets. In this talk I’ll address some of the main challenges that the UX practice faces in this domain, suggest different approaches and their trade­offs, and will bring examples and learnings from prior experience in the field.

About Lucia

Lucia is a UX designer working at Google Zurich, where she leads a team of designers and researchers working on Google Travel products.

Prior to that, she spent several years working on interaction design and user research for products targeting emerging markets, both at Google and ­ previously ­ at Vodafone R&D in Munich.

Prior to Vodafone she worked as researcher and interaction designer at the LMU University of Munich, at Microsoft Research in Cambridge, and at the Fraunhofer Institute of Applied Information Technologies in Sankt Augustin, focusing on interaction techniques for ubiquitous computing.

She holds a PhD in the field of Human­Computer Interaction from the University of Munich, and a Master of Sciences in Industrial Design from the Politecnico of Milan. She is particularly passionate about how technology and interaction design can deeply affect people’s behaviors and societies.

Sponsor

We would like to thank Freeletics GmbH for supporting the local IxD community! Drinks and snacks will be provided.

Publish a job ad on ixdamunich.de/jobs and the earnings will be used to support events like this one.

When? Monday, December 7th, 2015, at 19:00
Where? Frog Design, Leopoldstraße 55, 80802 Munich, Germany Map
FREE event (but registration is required!)
Import IxDA Munich Calendar

Register here

Entrepreneurial Design – A change of mindset

In the realm of technology, design has evolved from being nice-to-have to being a necessity. The rapid changes in business and technology have altered not only what we design but how we design it. What changes in mindset have this required? How has this affected the processes and the tools we use?

David will talk about design practices and mindsets at design focused startups as well as how design consulting adapts.

About David

David is an independent UX Designer & Strategist with a highly proficient sense of user and business needs. He has worked in various European cities with the innovation & design consultancies frog, IDEO, and Fjord/Accenture as well as Google Munich. He enjoys building own projects besides working for clients. In 2013 he co-founded a startup in Berlin.

Sponsor

We would like to thank Frog Design for supporting the local IxD community! Drinks and snacks will be provided.

Publish a job ad on ixdamunich.de/jobs and the earnings will be used to support events like this one.

When? Monday, November 9th, 2015, at 19:00
Where? Nymphenburger Str. 86, 80636 München Germany Map
FREE event (but registration is required!)
Import IxDA Munich Calendar

Register here

Research For The Rest

Knowing what to build and how to build it means doing qualitative research at every step of the way, whether you’re at a small startup or a large company. In her talk, Rachel will share her experience collaborating with researchers in her day to day work. She’ll talk about closing the gap between doing research and shipping products, and discuss learnings about how to be a better research advocate.

About Rachel

Rachel is currently working as a UX Designer on the Google Chrome team. She has worked with award winning Design Agencies, Startups and Software Companies and frequently speaks on topics related to Design, User Research and prototyping.

In her free time, she organizes events. She was one of the original co-founders of Make Munich, a yearly festival of all things DIY. She also started Munich Design Jam, and is on the orga team of IxDA Munich.

Sponsor

We would like to thank Stylight for supporting the local IxD community! Drinks and snacks will be provided.

Publish a job ad on ixdamunich.de/jobs and the earnings will be used to support events like this one.