Not all companies innovate the same way. Some try harder than others and some – it seems – not at all. Some craft strategies and define roadmaps, others devise single breakthroughs with game-changing benefits while yet others just about cope with improving the next generation of their products.
Arguing that every company needs its own approach to innovation, rather than following glorified role models, this talk outlines basic methodologies to facilitate the early phases of innovation processes. It further presents what determines the selection of methodologies and how they are translated into specific tools and interventions.
Peter Brooren currently works as Head of Innovation at Indeed Innovation GmbH, an Hamburg based consultancy focussing on product development.
When? October 10th, 2011. 19:00.
Where? Sapient GmbH, Kellerstraße 27, 81667 München
RSVP: XING
How much? This is a free of charge event.
Length? Presentation 1hr, Discussion 1hr.
We thank our sponsor for providing location, sandwiches and drinks.
